Alan Burns Radio

Finding, developing, and coaching morning show talent is one of our greatest strengths.

Alan Burns co-authored the morning show "bible", Morning Radio: A Guide to Developing On-Air Superstars which continues to be relied on by both new and established talents.

Both talent and programmers enjoy and benefit from the way we work, as witnessed by the following actual client quotes:

"I look forward to my sessions with Alan like I look forward to Morning Show Bootcamp. You come away energized and full of ideas, and with the confidence you need to deliver passionate radio."

"Your first session with our morning show was a real eye-opener, one of the most valuable experiences of my career."

"I want to thank you for the tremendous kick start you gave us… Your positive feedback and constructive criticism was extremely beneficial. Your game plan and goal setting for the year really helped us!"

"An aircheck session with 'The Consultant' could easily be an intimidating experience, but this one was motivational and enjoyable. Everyone was fired up afterwards!"

"Thank you for your support - especially your ideas concerning the stunt you helped us cook up...that really took us further. Before we had this brainstorming it seemed to me as if we were stuck in a trap, but your ideas really helped us to get the focus back."

"I loved our session with you. Everything from the brainstorming, to showing us how to be more topical, to the pros and cons of various bits was excellent...you showed me HOW it can be done more effectively and WHY there was a proper method to the madness. I learned more from you in two days than I did in four days at Boot Camp!"

Depending on your situation, we'll:

• Help you find talent
• Develop the show strategy and differentiation
• Coach and train the talent
• Critique shows with a focus on how to improve
• Improve your PD's skills as the "executive producer" of the show
• Suggest new material
• Brainstorm with the show
• Creativity training and brainstorming

Your morning show is the most important place to attract new cume, to generate word of mouth about your station, and to create strong bonds between the station and its listeners - bonds that result in habitual listening, thus more TSL. We help you develop a morning show that accomplishes those goals.

THE BOOK

A Guide to Developing On-Air Superstars

Co-written by Alan Burns & Associates CEO, Alan Burns and former associate, Tracy Johnson, the book covers everything from finding great talent and managing them, to show prep and morning bit ideas.

Morning Radio – A Guide to Developing On-Air Superstars is now available in digital format for $19.95.

To request a copy, please click here.

"This is the best book I've ever read on radio - period!" -Scott Shannon VP Programming – Citadel Communications

"A must read for program director's working with growing morning shows, as well as each member of the show." Greg Strassell, Senior VP Programming, CBS Radio

"The book is awesome and extremely useful. I had a better show today because of what I read yesterday." John Jay, KRQQ/Tucson

"Morning Radio is the primary volume in an all-too-thin programming library. Thanks for everything!" Tim Richards

"Every DJ, every producer, and everyone in the programming department should read 'Morning Radio'." Greg Simms, Mornings, KFMB/San Diego

"I really enjoyed the book. It's already quite dog-eared!" Chuck Flagg

"A clear, concise, step-by-step blueprint for building a successful morning show, managing the people who do it and making them happy while they do it. "Wanna win? Read this book" Sean Phillips